RubinBrown: Totally Satisfied Clients

RubinBrown: Totally Satisfied Clients

“There is a big difference between business friend and business associate. Business associate means you are not taking time to get to know that person.” Partner, 25 years of service However, sometimes this familiarity doesn’t always serve longer term relationships as well because you can grow too comfortable with just doing the minimum. The last thing you want is for a client to feel like their relationship is being pushed to the side because they are not a new or more exciting client. This puts you at risk for not securing additional business with this client in the future or the client deciding to look for a new strategic partner. “Treat every client, whether it’s a $500 or $500,000 client, like they are the most important client.” Partner, 39 years of service

“If a client refers you and gives you more business, then you know you are doing a good job.”

Partner, 5 years of service

Once these client relationships have been built over a period of time, ask yourself, what can I do to make this a fifth floor relationship? The idea of fifth floor relationships comes from a New York Times Best Seller by Tommy Spaulding called,

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