RubinBrown: One Firm, A Tradition of Trust

Contents

INTRODUCTION WHAT IS A ONE-FIRM FIRM? . . . . . . . . . . . . . . . . . . . . . 1

CHAPTER 1 FOUNDERS’ VALUES & VISION FOR ONE-FIRM CULTURE . . . . . . . . 5

CHAPTER 2 GROWTH & INNOVATION . . . . . . . . . . . . . . . . . . . . . 13

CHAPTER 3 ADVANTAGES OF THE ONE-FIRM CULTURE . . . . . . . . . . . . . . 21

CHAPTER 4 COMPETING IN THE MARKETPLACE, NOT IN THE HALLWAYS . . . . . . 33

CHAPTER 5 CLIENTS BENEFIT FROM ONE FIRM . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 41

CHAPTER 6 A TRADITION OF TRUST . . . . . . . . . . . . . . . . . . . . . . . 47

iii